I'm neither telling you to stop making this thing nor able to do so. I've just noticed you have this strange fixation with making BWW more marketable/reputable/whatever. As far as I can tell, you showed up here with said fixation.
My issue with that is the --let's say mindset-- that you approach writing a review from impacts how it turns out. Kind of like how the medium is the message, the main goal you're shooting for impacts the review as you're heading there. If you're trying to write a review that is insulting and entertaining, you're not going to sugarcoat things, water things down, or cut down how many problems you found to avoid coming off too mean. Personally, I want the insulting things I write to be opinions based on facts, which is why my reviews tend to be less entertaining than others'. Contrariwise, if you're writing a review to be respected, you're going to be concerned with your image or popularity, you start trying to write reviews that are more "balanced" than the material deserves. You may even do dumb shit like openly admit you won't criticize Willis because you don't want your own comic blacklisted because he's popular.
Cruelty is the price of accuracy. Hence why we mainly review the worst of the worst instead of just trashing any webcomic that happens to be popular. They have to earn it.
Working my way down the list.
1. I wouldn't be doing this if oddguy said I couldn't or hadn't specifically said I could. It was my guess that he's the closest thing to this place was to having an owner. Hence the posting the question and hanging about hoping to get word from him. Having said that, it's also dependent on the rest of the people in charge of running this place as well. People aren't necessarily going to differentiate between this project and the site itself, so anything I do with this has to try its best to meet the standards this site promotes. Associated with that is plowing ahead with this over the objections of the people who run the main site would be remarkably antisocial and unpleasant behaviour, not to mention staggeringly narcissistic.
Corollary to this, this is actually a good thing. One of the big advantages of webcomics and web publishing in general (everything from books to even movies) is that the barrier to publication has been greatly reduced. Many people are getting opportunities including that first breakthrough they otherwise wouldn't have in many cases (a lot of people have stories about being rejected by the regular channels and then making it through online means.)
However, as we all know, one of the big disadvantages is that there's much less of a barrier to publication as well. That barrier did serve a purpose in terms of quality control. Now all sorts of stuff is getting out that really shouldn't have but we especially knew that here. It's very easy to get very self-indulgent and not only not police yourself but be very closed off to criticism, hence a lot of things that could have been much better (and more that never would be good) gets out there as a result.
This is good, though. Having the impramitur of the actual Bad Webcomics Wiki on a webcomic comes with responsibililty. I have to at least try and make this as good as possible. I can't just publish any old rubbish under this banner, I've got to take the lessons learned here and try to make this as good as possible. So it's a good way to police myself and keep this is check (reminder, this isn't just my thing, it's going to be there for anyone else who wants to pitch in.) So tying that into whether people can 'stop' me or not. If the people who make the decisions here aren't happy with what you're doing, it might just be worth paying attention to what they're saying and adjust accordingly. It's also good at a more base level to be what it is because it can hardly have the same name as a site that is critical of webcomics for not meeting their update schedules and other basic things like functional site features if it's not doing so itself either. So, I hope it's keeping me honest in that most basic department on top of everything else.
2. I didn't show up here to optimise this place's action potential, so to speak. Some webcomics (specifically Misfile, I think) led me here and then here led me to some other places. And it's been fun. I've met some people I otherwise wouldn't have and we've done a whole bunch of projects already (my 'talent' such that it is seems to be the whole behind the scenes logistics thing.) So it's more a case of coming back here from that and just saying it's fun to shake things up a bit by trying to do different things on top of this. So among other things, that's what this is for anyone who wants to. I mean, there's even other webcomic creators (some who may or may not have featured here) even helping me out with this thing.
I'm not under any delusion that this is going to be a great work of art or that I've cracked the webcomic code that every single previous one has failed to do. I mean, apart from this thread, there's no mention of this thing elsewhere. I mean I could have run some Project Wonderful ads and listed on Top Webcomics as well as dropped some mentions on Comic Fury and the like (you know, look at me, I've got this webcomic) but I'm not even thinking of doing that until this meets the definition of a proper webcomic. I could have even saved money by actually hosting on Comic Fury (which also would have gotten a bigger audience) but I an't see how that would look like anything but trolling, so I didn't.
3. Funny you should mention Dumbing of Age (or in the vicinity of, at least.) The same day (but before you posted), I was rereading your Dumbing of Age review again. I think we actually agree on that point, though it may not look like it to third parties reading the forums. I take the view that what's done here is not trolling (as has been the accusation of this place on occasion) because criticisms made here are not just a statement made, it's backed up with reasoning for the arguments made and attempted reviews that make these statements but whose arguments aren't good enough or absent won't make it. Harsh but fair is ... well, fair in my opinion. I may be no good at it myself (for a myriad of reasons) but it doesn't mean I'm against it.